Social Media In The Workplace Training Course

Social media is no longer just something to think about; it’s now a required aspect of digital marketing. Businesses should be using social media to gain attention from possible customers and create more engagement with existing customers.

The PD Training Social Media in the Workplace Training Course teaches you skills like how to create a social media policy, creating and leveraging content, building customer loyalty, identifying appropriate online communities and more to help your business build an impressive online presence.

This highly valuable and dynamic training course is now available Australia-wide including Brisbane, Sydney, Melbourne, Perth, Adelaide, Canberra and Parramatta.

Contact us today for a group quote.

Learning Outcomes
Course Outline
In-House
Training
  • Learning Outcomes - Social Media In The Workplace Training Course

    This extensive training course helps participants develop an understanding of social media, how it is used, effective ways to use it for fulfilling specific goals, and discovering its benefits and pitfalls.

    After completing this course, participants will have learned to:

    • Understand online communities
    • Share information on various social media platforms
    • Define their social media policy
    • Not offend sensibilities
    • Create a living document
    • Manage change
    • Monitor a social media presence
    • Keep social media accounts secure
    • Review posts before posting
    • Never discredit or disparage the competition
    • Be transparent
    • Use accurate spelling and proper grammar
    • Understand the benefits of social media
    • Avoid pitfalls
    Duration: 1 day course
    PD Training customer feedback infographic with average of 9 out of 10



    Reviews

    Social Media In The Workplace Training Course Reviews:

    "Awesome session today. Inspiring and had a lot to take home. The information supplied was great and in-depth. It tied the activities all together. The whole concept of the course is eye opening and have increased my self-awareness."


    More happy clients




  • Course Outline - Social Media In The Workplace Training Course

    Download Social Media In The Workplace Training Course Outline

    Foreword:

    Social Media is about communicating easily anytime, from anywhere. During this course, participants will learn the meaning of social media, understand how it is used in various ways, build and maintain a social media policy, avoid common pitfalls and more.

     

    Social Media In The Workplace Training Course - Lesson 1
    Getting Started
    • Housekeeping Items
    • Pre-Assignment Review
    • Workshop Objectives
    • The Parking Lot
    • Action Plan
    Social Media In The Workplace Training Course - Lesson 2
    What is Social Media?
    • Online Communities
    • User Created Content
    • Information Sharing
    • Communication Tools
    • Case Study
    Social Media In The Workplace Training Course - Lesson 3
    Defining Your Social Media Policy (I)
    • It Should be a Living Document
    • Choosing an Information Officer
    • What Can and Cannot Be Shared
    • Legal and Ethic Specifications
    • Case Study
    Social Media In The Workplace Training Course - Lesson 4
    Defining Your Social Media Policy (II)
    • New Hire Orientation
    • Let Common Sense Guide You
    • Nothing Offensive
    • Rules on Soliciting and Personal Posts
    • Case Study
    Social Media In The Workplace Training Course - Lesson 5
    Creating a Living Document
    • What is a Living Document?
    • How Often is it Revised?
    • Who Will Be in Charge?
    • Change Management
    • Case Study
    Social Media In The Workplace Training Course - Lesson 6
    Keeping an Eye on Security
    • Password Rules
    • Needs Constant Monitoring
    • Keeping Information Confidential
    • Protecting Intellectual Property
    • Case Study
    Social Media In The Workplace Training Course - Lesson 7
    Rules to Follow When Posting (I)
    • Always Show Respect
    • Stop and Think Before You Post
    • Always Be Honest
    • Never Discredit or Talk Ill of Competitors
    • Case Study
    Social Media In The Workplace Training Course - Lesson 8
    Rules to Follow When Posting (II)
    • Be Transparent
    • Act Like You Would in Real Life
    • Grammar and Spelling Still Counts
    • Never Post When You are Angry
    • Case Study
    Social Media In The Workplace Training Course - Lesson 9
    Benefits of Social Media
    • From Audience to Author
    • Builds Customer Loyalty
    • Speed and Flexibility in Communication
    • Two Way Communications
    • Case Study
    Social Media In The Workplace Training Course - Lesson 10
    The Pitfalls of Social Media
    • Bullying
    • Group Think
    • Trolling
    • Remember, It is Out There Forever
    • Case Study
    Social Media In The Workplace Training Course - Lesson 11
    Listen to Your Customers
    • They Provide Great Feedback
    • It Makes Them Happy
    • Improves Your Brand
    • Improves Product Development
    • Case Study
    Social Media In The Workplace Training Course - Lesson 12
    Wrapping Up
    • Words from the Wise
    • Parking Lot
    • Lessons Learned
    • Completion of Action Plans and Evaluations
     

  • In-House Training

    Clients and testimonials

    In-House training benefits:

    • Flexible length - sessions as short as 1-hour
    • Cost effective - great group pricing
    • Greatest impact in the shortest time
    • Excellent Team Building Opportunity
    • Certificate of Completion (always available in the App)
    • Comprehensive courseware as books (& available in the App)

    Delivery Options for In-house training
    1-hour Motivator
    one hour motivator
    3-hour Power Sessions
    3 hour power session
    Full-day training
    full day training
    Conferences
    Conferences

    Choose the Training Location


    You can expect:

    Activities and discussion

    To Be Engaged All Day

    Activities and discussion for engaged learning all day.

    Real world trainer

    An outstanding trainer

    On average PDT trainers have 15 years industry experience 7 years training experience.

    Tailored training

    Focussed on you

    We always tailor activities and scenarios to be relevant to you.

    Refresher course

    Refresher Course $0

    In-House and Public Class participants are welcome to join a public class in the same topic for 12 months.

    Price coaching

    1/2 Price Coaching

    We all know the importance of reinforcement, so we'll come back within 90 days of the original course 1/2 price.

    Confidence of booking

    Acclaimed Provider

    The confidence of booking with an acclaimed multi national training company.

    eLearning and video

    Multi-modal Reinforcement

    Support, reinforcement & extension eLearning and videos in the App.

    Orgmenta app
Not exactly what you needed? Try other courses in the Online Marketing Courses Category


Social Media In The Workplace Training
5.00 out of 5 from 1 responses
 
shadow
Orgmenta logo
Pre-Class Activities | Always Available Courseware | On Demand Support

org' ment vt. sounds like augment

1. to make greater;

2. to increase impact

Beyond the classroom, the orgmenta app from PD Training augments our instructor led courses by engaging learners before, during and after training.

The Learning impact is increased by providing a personalised and contextualised learning experience, followed by ongoing collaboration and reinforcement on demand.

×
Trusted Supplier
Privacy Policy - Terms & Conditions
© 2013 - 2018 Professional Development Training Pty Ltd