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The job of a sales representative doesn’t begin and end with talking to prospects. In fact, salespeople spend just one-third of their day in actually talking to customers. 21% of their time is spent on writing emails, 17% in entering data, another 17% in prospecting and researching leads, 12% in going to internal meetings, and 12% on scheduling calls.[i] To be able to manage all these different tasks, around 3 in 4 organisations use classroom training to train their sales representatives.[i] Here are the top 10 skills salespeople are trained in to help them excel at their job.
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Know the essential skills for selling successfully in every situation
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Determine your target customers and use ways to engage them
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Warm up cold calls, send voicemail messages and answer customer queries professionally over the phone
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Speak clearly and confidently in any situation by using verbal and non-verbal communication skills
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Know how to write professional emails perfect in grammar, structure and readability
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Listen actively to identify and fulfil customer needs quickly
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Find goals of the other party, establish mutual gain and build your negotiation tactics
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Have basic knowledge of computers, web browsing and applications you need at work
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Use problem-solving techniques that lead to the best possible resolution
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Use FISH! practices to make work fun and improve productivity and job satisfaction
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Sources
[i] https://blog.hubspot.com/sales/sales-statistics
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