Defining Presentation Types


As we discussed recently in a previous blog about presentation skills, to define your presentation style, you need to know why your audience will be listening to you. In the business world, there are many different types of presentations.

Here are just some examples of presentations you might be asked to deliver:

  • Sales Presentation
  • Briefing
  • Consultative Workshop

An important element of your presentation skills toolbox is to always imagine how your audience will receive your presentation. If it is a sales presentation, we should build a compelling case for a commercial transaction based on your audience’s needs.

If you’re giving a briefing, you need to ensure that the facts are effectively communicated as succinctly as possible so that everyone definitely understands what is being said.

In a consultative workshop, the aim is to elicit new ideas and possibly new directions, so the presentation should be structured in such a way as to maximise participation. At pdtraining, all of this is covered in the Effective Presentation Skills Workshop.

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