How we measure ROI



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Measuring Success of Training...
It all sounds great but it is normally hard and time consuming
Our Training Management Centre App makes it simple, fast and flexible.

  • At PD Training we believe measuring the success of what we deliver for you is important. we also recognise that people don't want to take the time to do a whole lot of extra work ticking boxes for what some people perceive as 'un-measurable'. So we took an approach that reflects the best academic theory, and made it all amazingly fast and easy using our Training Management Centre.

  • training management centre app makes it simple

  • ROI in Training
  • training management centre
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The most famous thought leader in ROI in Training space Dr Donald Kirkpatrick who conducted research,
and authored books from 1954 through to the 2000’s with some of his most famous work in the 1990’s.

  • His research led to the measurement of Training ROI using 4 Levels:

    • Level 1:
      Reaction - what participants thought and felt about the training (satisfaction; "smile sheets")
    • Level 2:
      Learning - the resulting increase in knowledge and/or skills, and change in attitudes. This evaluation occurs during the training in the form of either a knowledge demonstration or test.
    • Level 3:
      Behavior - transfer of knowledge, skills, and/or attitudes from classroom to the job (change in job behavior due to training program). This evaluation occurs 3–6 months post training while the trainee is performing the job. Evaluation usually occurs through observation.
    • Level 4:
      Results - the final results that occurred because of attendance and participation in a training program (can be monetary, performance-based, etc.)
  • ROI-in-Training

The PD Training Training Management Centre supports the Kirkpatrick ‘4 Levels of ROI Reporting’.

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PD Training systems deliver on the learning theory to give enterprise standard reporting using accepted methodology

Level 1: Reaction

What participants thought and felt about the training (satisfaction; "smile sheets")

  • participant-feedback


  • This is part of our standard training management Centre and
    standard short feedback form.

    Managers can review individual feedback, and summary
    feedback:

Level 2: Learning

PD Training systems deliver on the learning theory to give enterprise standard reporting using accepted methodology

Our trainers confirm learning, and check for application and the need for clarification during the day.

Information to review this is collected in our ROI version of Post Course evaluation and reported in the Training Quality Indicators Table where it shows the differences the participants feel empowered to make once they return back to work.

Participants provide feedback on the different business impacts they believe they will be able to impact when they return back to work by using what they learned in training:

Using what they learned in class they indicate the following business impacts they will be able to impact:



    • Increasing Quality
    • Increasing Productivity
    • Increasing Sales
    • Increasing ability to innovate
    • Increasing Customer Satisfaction
    • Increasing Employee Satisfaction
    • Decreasing Time to Complete Tasks
    • Decreasing Costs
  • training-quality-indicators
Level 3: Behavior


  • Transfer of knowledge applied on the job
    This is forecasted by our ROI feature, using the ROI version of our Post-Course evaluation. The ROI version of our Post Course evaluation asks participants to quantify how much more effective they will be (how differently they will behave/perform) as a consequence of applying what they learned in class.

  • PD Training-roi

The number shown in the gauge uses this math:


  • Avg Wage bracket of
    the Participants in the
    course (entered in the
    TMC)
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  • The forecasted
    increase of their
    effectiveness due to
    the training
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  • % of their time
    actually spent
    performing the
    activities impacted
    by the training
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  • 0.7 (reduced by 30%)
    to overcome the
    ‘hero factor’ or over
    confidence at the end
    of a great class.

Upon request we can re-send the evaluations 3-6 months after the training (as per theoretical best-practice), historically
participation in the surveys is very low, so we only do it upon request. Instead we use forecasting, and Training Goals
measurement pre-and Post (see Level 4)

Level 4: Results

The final results that occurred because of attendance and participation in a training program
(can be monetary, performance-based, etc.)


  • Achieved through our SMART Training Goals feature. Results can be enhanced if
    we place a $ value on what’s being measured. We can help the client assign a $
    value, we keep the default process as flexible as possible.
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