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Small Business Best Practices in
attracting customers online....

and then keeping them

cpd-institute-small Course Duration - 4 days
Investment - $1870

Grow your practice - The art of attracting and retaining customers for the small business owner

PD Training-Seo-Strategy-development-course Many Business owners recognise the need for an online presence and an SEO strategy for their website, but find the whole concept a bit daunting and do not really know how to get started.

To be successful in today's competitive market we not only have to have exceptional technical skills, we also have to know how to attract and retain customers.

Having a good website is a great starting point, but unless it can actually be found by people using Google and other Search Engines, it is of little real value to you. Search Engine Optimisation (SEO) is a key marketing activity that will see enquiries flooding in!

Another "must have" in today's marketplace is developing an online profile where you are seen as a subject-matter expert and an authority in your area of expertise. This creates credibility and confidence in your brand.

Now that you've learned to attract new customers, how do you keep them? The ability to communicate effectively and build relationships is a key driver to ongoing success. Customers usually choose a practitioner based on qualifications, but often will leave to go elsewhere due to communication breakdowns and poor relationships. Happy clients stay, and happy clients refer business.

In this engaging 4-day program, we will give you the knowledge and skills to drive business enquiries through an online presence and optimisation of your website, and teach you how easy it is to build and retain lasting business relationships that will see your business thriving for years to come.

Growing your business is easy when you know how.

We will explore :

  • Social Media - Creating
    an online Business
    Profile
  • SEO Optimisation
  • Communication Skills
  • Emotional Intelligence
    (EQ)

You will see how easy it is to build and retain lasting business relationships that will see your business thriving for
years to come. Growing your business is easy when you know how.

Small Business Best Practices in how to find new customers online,
then keep them in the real world


Penn Foster
Discover how you can train at home for a rewarding career in your spare time, without attending classes! Penn Foster graduates can take advantage of career services. It’s convenient, affordable, and accredited.
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